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MEASURE MARKETING PERFORMANCE

    Personalized Dashboards

    Key Performance Indicators

    Custom Sales Funnels

    Design & Distribute Reports

    Correlate Marketing Drivers

    Weight & Depreciate Drivers

    Additional Features

    Measurement Case Study


    Google Analytics



RELATED CONTENT:

    It's not just an online world. Why not measure and correlate online AND offline marketing?

    Google Analytics is emerging as the gold standard of understanding site activity

    Tired of one-size-fits-all reports? So were we. Now get the info you want, as you want it



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MEASURE MARKETING PERFORMANCE


Correlate Marketing Drivers



You probably run marketing campaigns across a variety of media. From eMail blasts, to printed catalogs, pay-for-performance search advertising and special offers, how can you easily compare and evaluate them all, in one place? That's where Viewmetrix breaks away from other MPM systems.

As your business collects multiple sets of online and offline marketing and web data from advertisers, vendors, external partners and legacy systems the real insights become apparent as Viewmetrix gathers and aligns the data into relevant associations.

This 360ยบ insight from activities occurring online, offline and within your internal systems allows you to measure business performance, compare expenses to benefits, and credit marketing activities with reported revenue.


To learn more about how we can help you measure and improve you marketing programs, select a link (at right) or contact us for more specific information.

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