MEASURE MARKETING PERFORMANCE
Albert Einstein once said: "Not everything that can be counted counts.... and not everything that counts can be counted." Which is why your marketing performance measurement reports need to reflect and deliver precisely what matters to you.
Key Performance Indicators (KPI) are valuable in helping companies define and measure progress toward their goals.
The Viewmetrix dashboard data allows individual users the ability to define KPI parameters and generate reports and graphics that regularly monitor these critical milestones.
This information helps users the manage and make smarter decisions on traffic drivers, conversion techniques, sales processes, site navigation, and content effectiveness.
Viewmetrix KPI tracking can be an effective agent in the shaping and optimizing online web initiatives, improving customer satisfaction and meeting corporate objectives.
To learn more about how we can help you measure and improve you marketing programs, select a link (at right) or contact us for more specific information.
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